business

Visual Book Review - The Visual Marketing Revolution - 26 Rules to Help Social Media Marketers Connect the Dots - Stephanie Diamond

Visual book review: The Visual Marketing Revolution (Stephanie Diamond)

Want to make your social media marketing more visual? The Visual Marketing Revolution: 26 Rules to Help Social Media Marketers Connect the Dots by Stephanie Diamond (Que Publishing, 2013) gives you an overview of rules, tools, content, and tactics to help you plan and improve your marketing. Click on the image to view or download […]

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Visual book review: Blue Ocean Strategy–W. Chan Kim, Renée Mauborgne

Most business books focus on beating the competition. Blue Ocean Strategy (Harvard Business School Press, 2005) focuses on breaking out of red oceans of competition, creating new markets instead. Here are some ways to find alternative markets: alternative industries, strategic groups, buyers, complementary product and service offerings, functional/emotional appeal, time. Click on the image for […]